About

About First Place Positioning

King of Prussia, PA. Working with local service businesses since 2001. I help service companies get found in Google Search, Google Maps and AI answers, so the people nearby who need what they do can find them first.

Gregg Thorpe, founder of First Place Positioning
Gregg Thorpe, King of Prussia, PA

My story

Search has been rebuilt several times.

I'm Gregg Thorpe. I started in 1998, selling advertising in magazines to electronic component manufacturers while helping many of the same advertisers with their first search-optimized websites.

I founded First Place Positioning in January 2001. Since then, the way people find a business has been reinvented again and again.

What changed

  1. Directories

    Getting listed was enough.

  2. Links

    Who linked to you decided who ranked.

  3. Content

    The pages that answered the question won.

  4. The local pack

    Google Maps put nearby businesses first.

  5. AI answers

    A summary can describe a business before anyone clicks.

Every shift changed the work. None of them changed the point.

What has not changed

The goal is still the same.

To make it obvious to people and machines what you do, where you do it, and why you are the right call.

A page that answers the question

A service page that answers what someone actually typed.

A profile that agrees with your site

A Google Business Profile that matches your website.

Details that all say the same thing

Reviews, hours, service areas and structured data that line up.

Most of the work is unglamorous. Done consistently, those details move a business into the results people trust and act on.

How I work

How I work.

You deal with me

Not an account manager. I run this business myself.

A small roster

I keep the client list small enough to stay that way.

You see what I see

I will show you what is working now, what is not, and exactly what your next best steps are to bring in the leads you want.

Free website video review

Get three fixes for your website, on video.

I review your site and send you a personal screencast with three clear, specific recommendations. No cost and no obligation.

  1. Send your website

    Fill in the short form below. You do not need to tell me what to look for.

  2. I review it and record

    I look at your site the way Google, AI tools and your customers do.

  3. You get three fixes

    A short video that shows what to fix first and why it matters.

Send me your website.

Send me your website. I will record a short video with three specific fixes, at no cost.